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The world’s most ambitious regenerative tourism destination
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Creating opportunities for people and protecting nature as we build a thriving, sustainable economy.
Over a Thousand Talents Transforming the Future of Saudi Arabia’s Tourism
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T1 Partnership
Overview
Global esports excellence meets the future of regenerative destinations
Red Sea Global (RSG), the developer behind The Red Sea and AMAALA, has entered a strategic partnership with T1, one of the world’s most successful and globally recognised esports organisations.
This partnership reflects RSG’s commitment to engaging new generations through innovation, digital culture and future focused platforms, while supporting Saudi Arabia’s ambition to lead the global gaming and esports ecosystem.
Why T1
A partnership built on ambition, innovation and global reach
Partnering with T1 represents a strategic step for Red Sea Global into one of the fastest growing entertainment sectors worldwide and esports commands a highly engaged, global audience.
Through this partnership, RSG aims to:
Connect its destinations with new global communities
Extending its brand presence beyond traditional platforms and into emerging digital ecosystems
Plays a critical role in shaping the future of digital culture, youth engagement and innovation
About the T1 Partnership
Red Sea Global’s partnership with T1 is a multi year collaboration focused on brand visibility, global engagement and cultural alignment across esports and gaming.
The partnership includes strategic brand integration across T1’s teams and platforms, collaborative content and storytelling, and engagement opportunities across international tournaments, digital channels and fan communities.
Together, RSG and T1 will explore innovative ways to bridge physical destinations with digital culture, creating meaningful connections with global audiences.
Group Chief Environment and Sustainability Officer
Raed Albasseet
Esports is an exciting and growing area, boasting millions of fans worldwide, including in Saudi Arabia. Not only does this partnership give us a powerful platform to connect with new demographics across new geographies but aligns our brand with an organization known for its relentless focus on innovation, excellence and pushing boundaries,
Global Stage
Esports without borders
T1 competes on the world’s biggest esports stages, reaching millions of fans across Asia, Europe, the Americas and the Middle East. Its global footprint and cultural influence make it a powerful platform for international storytelling and brand engagement.
Through T1’s worldwide reach, Red Sea Global strengthens its connection with global audiences aligned with innovation, creativity and future focused experiences.
Legacy
Excellence at the highest level
Founded in South Korea, T1 is one of the most iconic names in esports history, known for championship winning teams, elite talent and a deeply loyal global fan base.
T1’s legacy of excellence, discipline and innovation aligns with Red Sea Global’s ambition to develop world class destinations that redefine global standards and shape the future of tourism, culture and entertainment.
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