Our own-brand resorts operated by RSG Hospitality dominated the Best Campaign for Luxury Lifestyle category at the Athar Awards, with our partner Insignia winning Gold for Shebara (Where Luxury is Forever) and Silver for Desert Rock (Luxury that Rises Above It All).
These campaigns reflect our strategic success in positioning The Red Sea as the premier global destination for high-end, regenerative travel.
These awards celebrate the powerful marketing that conveys the unique style and unparalleled luxury of our destination.